Schedule: Monday to Friday, flexible between 10:00 AM – 4:00 PM (New York, NY – EST)
Total Weekly Hours: 20 hours per weekJoin a well-established beauty and wellness salon in the heart of New York City as they expand their digital presence. With a strong local reputation, they’re now focused on growing online and are seeking a talented Digital Marketing Assistant to support this journey. The ideal candidate will have solid SEO experience, along with general digital marketing and website management skills, to help improve the salon’s online visibility and performance.
ResponsibilitiesImplement and optimize on-page and technical SEO strategies (using tools like AIOSEO or Rank Math)
Track and report website traffic, user behavior, and SEO performance using Google Analytics and Search Console
Suggest and implement improvements for Conversion Rate Optimization (CRO)
Manage and optimize the Google Business Profile and location-based SEO
Conduct basic competitor research and provide strategic recommendations
Update and manage website content, including blog posts and service pages
Create simple graphics using Canva for web and social media
Support various digital marketing initiatives as needed
Strong understanding of both on-page and technical SEO
Familiarity with Google Tag Manager, Google Search Console, and Google Analytics
Excellent communication skills in English
Ability to work independently and manage multiple priorities
Must be available to work within EST (New York) business hours
Background in digital marketing for service-based or local businesses
Experience with CRO strategies and user experience optimization
Familiarity with email marketing tools like Mailchimp or Klaviyo
Experience with WordPress, especially using Elementor and managing content
Please ensure that you regularly check the email address that you provide during the application process for any updates from potential employers. Your application status, interview invitations, or job offers will be sent via email. Respond promptly to maintain your candidacy.