Senior Product Marketing Manager – Growth (d/m/w)

LIQID is seeking a Senior Product Marketing Manager – Growth to develop and optimize messaging for lead generation. This role sits at the intersection of strategy, advertising, CRM, product, and sales, focusing on growth. The ideal candidate will translate audience insights into differentiated value propositions and orchestrate creative measures to drive efficient lead generation.

Requirements

• At least 5–7 years of experience in product marketing or growth marketing (or similar)
• Strong understanding of target audiences, digital funnels, and data-driven marketing
• Demonstrably successfully developed and tested messaging strategies that have had a positive impact on CAC, CPL, or conversion rates
• Strong skills in structured project management
• Analytical skills and experience with BI and testing tools
• Excellent communication skills in German and English

Benefits

• Flat hierarchies and cultural openness
• Flexible working models, working hours, and mobile-working arrangements
• 28 days of vacation
• Additional free days on December 24th and 31st
• Macbook, headphones, and display provided
• 1,500€ Development Budget per year
• Attractive conditions for investment strategies
• Monthly lunch allowance
• Exclusive discounts with various providers
• Regional organic products
• Health initiatives and Health Assistance Program